Free Whitepaper from Eloqua:
Modern Marketing for Manufacturing -
Beyond the Product Launch
Imagine it. Create it. Launch it. Then start all over again. Marketing needs to keep up!
That launch-centric cycle has ruled the manufacturing sector, but as the pace picks up marketing is falling through the cracks.
To keep up, create loyalty and build better customer relationships, they require new strategies that go beyond the product launch. Strategies that begin with better dialogue between manufacturers and the consumers they serve.
That starts with finding the right tools.